BA (Hons) Fashion Design (Marketing)
3 years, full time
This combined degree will teach you how to create innovative designs based on market research, consumer needs and commercial environments.
You will gain an understanding of global issues, changing trends and emerging markets, as well as fashion promotion and communication.
Alongside key marketing theories, you will learn a range of digital and traditional design and marketing techniques.
Practical workshops are underpinned by marketing theory. You will develop a unique design philosophy based on in-depth market research and analysis. You will learn to create fashion designs that incorporate the needs of your target audience, and engage with the ethical, cultural and environmental issues impacting the wider fashion industry.
There are plenty of opportunities to participate in live projects, including our annual fashion show. This is your chance to present your work on a catwalk with professional models, photographers and fashion show directors.
In your final year, you will develop a collection of outfits, together with a marketing campaign, which you will present at the Graduate Fashion Show.
This degree will develop you as a fashion innovator who has the design skills and marketing know-how to succeed in this fast-paced industry.
- £18,000 (fee for one academic year. Fees for subsequent years are subject to increase)
2 A-levels (typically A-C) or international equivalent Mathematics GCSE at A-C / 9-4 or international equivalent Portfolio interview
English Language Requirements
IELTS: Overall score of 6.0 with no score below 5.5 in any of the four components, or equivalent
Combined design and marketing degree
Opportunities to take part in fashion shows with professional models and fashion show directors
Production of a professional portfolio that can be showcased to prospective clients and employers
Opportunities to take study trips abroad to other fashion capitals
Access to the University’s specialist design facilities
Fashion Design Process
Fashion History and Context
Introduction to Fashion Marketing
Pattern and Construction
One Elective Module
Design Studio 1 and 2
Fashion Illustration and CAD
Fashion Marketing and Communication in Practice
Fashion Theory and Research
One or two Elective Modules
Pre-Collections: Research and Development
Final Major Project and Portfolio
'This degree offered the perfect combination of fashion design and marketing. I have gained amazing industry insight through such experienced tutors and live industry projects. At Regent's, they push you to be the best designer that you can be.'
Stephanie Ferreira, UK